|The Bentwood Inn Joins Prestigious Innkeeping Association:
The Bentwood Inn was recently honored by admittance into Select Registry, Distinguished Inns of North America, the premier innkeeping association in the United States and Canada. Member inns must meet the rigorous standards of a Quality Assurance program, and represent the most prestigious establishments of their type.
Out of the thousands of inns in North America, only an elite few are invited to join Select Registry each year. The Bentwood Inn has now joined with more than 400 other exceptional properties that are already members of the Association.
Founded in 1972 as the Independent Innkeepers’ Association by Norman Simpson, “the Father of Country Inn travel in America,” Select Registry is an offshoot of Simpson’s popular and pioneering book, Country Inns and Back Roads. The name and logo of the organization were changed several years ago to reflect the group’s approach to marketing its selective and distinguished member properties.
A marketing association, Select Registry partners with other brands and organizations — such as BMW, Karen Brown’s Guides, DiRoNA, UK Tour Operator Select Vacations, PhoCusWright, Ontario’s Finest Inns and the American Heart Association to name a few — to promote its members to target audiences.
Its celebrated guidebook, now in its 20th Edition, is distributed each year to nearly 400,000 guests throughout North America. The organization also maintains a critically-acclaimed website, supervises gift certificate and loyalty programs, and organizes promotions for its members, including last year’s inaugural “Inn-credible Breakfast Cook-off,” a breakfast recipe culinary competition that produced nearly 30 million media impressions.
The Bentwood Inn
exemplifies the high quality and service championed by this Association,” says Select Registry Executive Director Keith Kehlbeck. “Select Registry assures the traveler that each of its inns is regularly inspected—anonymously and with an overnight inspection that measures the quality of hospitality, as well as the physical plant. Our members share a high standard of excellence, and each of our country inns, luxury B&Bs, and unique small hotels has its own distinctive character.”
The Bentwood Inn is proud to belong to this prestigious association.Back to Press Releases